Become a Pro Musician
with Featured Artist Coalition
Intermediate
40 lessons (2h 33m)
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Course Trailer
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Sample Lesson
Free
- Balancing Art and Business
- Course Welcome – Imogen Heap
- Allowing the art to blossom
- Vision and Identity
- Industry Overview from music journalist Chris Cooke
- Finding your place in the music industry – Katie Melua
- Building a Following
- Getting started, open mics and unpaid gigs
- Becoming local heroes and booking tours
- Getting creative about gigs
- Stagecraft – Jeremy from Everything Everything
- Capitalising on your audience
- Engaging Direct to Fan
- Knowing your online audience and using data effectively
- Building a Team
- Doing it yourself - DIY and beyond
- How to build a team
- Evolution of a team - Seeking advice, hiring and firing
- Creative Collaborations
- Collaborating & Featuring – Imogen Heap
- Do you need the same taste as creative collaborators?
- Should you allow your music to be remixed
- Working with a Producer
- What does a producer do? – Andrew Hunt
- How to get a producer
- Getting production help with no money
- Agreeing a deal with a producer
- The production process step-by-step
- Not feeling bypassed by more experienced collaborators
- Releasing Your Music
- Self releasing – Roxanne de Bastion
- What is a distributor
- Choosing a distributor
- Getting a label deal
- Major labels vs independents
- Streaming - The long view and getting a good deal
- Alternative models of distribtuion
- YouTube Crash Course
- The importance of youtube and the basics of channel management
- How to grow an audience on youtube
- Monetising Youtube
- Protecting your content on youtube
- Touring An Album
- The Album/Tour cycle
- Inspiring musicians to play for you
- Picking a setlist
- Tiring of songs, keeping it fresh
- Not touring & family friendly touring
Lesson plan (2h 33m)
The modern music business is more diverse and innovative than ever, there are many ways to forge a succesful career beyond going through the traditional gatekeepers of the industry. But the business has never been more complicated and fast-changing.
Learn how to establish your artistic vision, build your following, manage your fans, producers, labels, venues and more with the help of world renowned artists including:
- Katie Melua
- Imogen Heap
- Ed O'Brien (Radiohead)
- Jeremy Pritchard (Everything Everything)
- Sandie Shaw
This course contains the things they wish they knew when starting out and developing their careers. It's a fascinating day in the life of a rock star with advice and tips relevant for aspring musicians and people following other professions too.
What's included?
40 lessons (2h 33m)
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